AgriVentures Update

Carbon and regenerative farming in Europe: news, regulations, trends, investments and opportunities

October 17, 2025
10 min read
Carbon and regenerative farming in Europe: news, regulations, trends, investments and opportunities

Overview and drivers

Moving from emissions reductions to carbon removal and soil regeneration

Europe’s agricultural sector faces a dual challenge: reducing greenhouse‑gas emissions and restoring degraded soils. Agriculture accounts for about 22 % of global human‑caused emissions

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carboncredits.com, and the European Commission projects that climate change could reduce grain maize yields in the EU by 1–22 % and wheat yields in southern Europe by up to 49 % earth.org. At the same time, soils hold vast carbon‑storage potential; regenerative practices such as cover cropping, crop rotation, agroforestry and conservation tillage improve soil health, increase biodiversity and sequester carbon earth.org. These practices are no longer niche; an EARA study of 78 regenerative farms across 14 European countries found that yields were essentially unchanged (1 % lower) while using 62 % less synthetic nitrogen and 76 % less pesticides, resulting in 27 % higher productivityearth.org. The economic case is also strengthening: long‑term profitability can be 70–120 % higher and return on investment 15–25 % after the initial transition periodwbcsd.org.

Voluntary carbon markets and certification frameworks

Growing demand from corporations and investors for high‑quality carbon credits has fuelled a surge of interest in carbon farming. The global carbon credit market, dominated by nature‑based credits, could reach US$16.4 trillion by 2034 (up from US$933 billion in 2025) spacenus.com. High‑integrity credits from carbon farming require accurate measurement, reporting and verification (MRV) of soil carbon. Advances such as satellite‑based monitoring and AI‑enabled digital MRV have reduced verification costs by around 40 % and are expected to become standard in 90 % of deals by 2027spacenus.com. Carbon farming projects sell Verified Carbon Units (VCUs) or carbon removals to corporations seeking to neutralise residual emissions. For example, InSoil and Anew Climate will market over 500,000 verified soil‑carbon removals from Lithuanian farms, achieving average sequestration of 2.27 t CO₂e per ha per year across nearly 20 000 ha agtechnavigator.com. AgreenaCarbon, covering 1.6 million ha across Europe, issued 2.3 million VCUs – equivalent to removing 261 000 cars from roads – and uses AI‑driven digital MRV carboncredits.com. These projects show the scale and sophistication now emerging in Europe’s carbon farming market.

Regulation: the EU Carbon Removals and Carbon Farming Regulation (CRCF)

On 6 December 2024 the EU adopted the Carbon Removals and Carbon Farming (CRCF) Regulation (Regulation EU 2024/3012), creating the first EU‑wide voluntary framework to certify carbon removals, carbon farming and carbon storage in products climate.ec.europa.eu. The CRCF sets quality criteria (additionality, long‑term storage, sustainability), enforces monitoring and reporting, and aims to combat greenwashing climate.ec.europa.eu. Eligible carbon‑farming activities include:

  • Peatland rewetting and wetland restoration;

  • Agroforestry and hedgerows;

  • Soil protection measures such as cover crops, conservation tillage and hedgerows;

  • Reforestation and improved forest management;

  • Improved fertilizer use and innovative techniques like nitrification inhibitors climate.ec.europa.eu.

The framework initially covers crop and forestry projects, with plans to expand to livestock emission reductions by 2026climate.ec.europa.eu. The regulation will also inform future EU policies, including the 2040 climate target and the 2050 carbon neutrality goal, and may be used as an accounting basis for rewarding farmers under the Common Agricultural Policy (CAP) climate.ec.europa.eu. Several EU funding programmes support carbon farming, such as Horizon Europe (Cluster 6 and the CREDIBLE project), the LIFE programme (e.g. LIFE Carbon Farming project involving 700 farms across six countries to reduce footprints by 15 % by 2027), and regional initiatives like Carbon Farming CE (2023–2026) across nine countries climate.ec.europa.eu.

Criticisms and social safeguards

While the CRCF provides a legal framework, civil‑society groups caution that carbon markets may not empower small farmers. A Carbon Market Watch critique warns that carbon farming schemes often require costly project developers and complex MRV, leaving farmers with little income. The Climate Farmers network withdrew from the voluntary carbon market due to high costs and uncertain incomecarbonmarketwatch.org. The NGO argues that the EU’s methodologies have weak sustainability criteria and simplified baselines, making it easy to claim credits without real climate benefits carbonmarketwatch.org. It also highlights risks of land speculation and land grabbing in rural areas (46 % of EU agricultural land is rented), stressing the need for social safeguards in carbon contracts carbonmarketwatch.org. These critiques underscore that carbon finance should complement, not replace, robust public policies and fair remuneration under the CAP.

Trends and innovations

Rapid market growth and corporate commitments

The carbon farming market is growing quickly. Spacenus forecasts that the global market will rise from US$531.8 million in 2024 to US$2.34 billion by 2034 (CAGR ≈ 16 %), with Europe currently leading but Asia‑Pacific growing fastestspacenus.com. Demand is driven by corporate climate commitments. Nestlé pledged CHF 1.2 billion toward regenerative agriculture, PepsiCo aims to embed regenerative practices across 10 million acres globally by 2030, Mars aims for 1 million acres, and ADM engaged over 5 million acres by 2024carboncredits.com. In Europe, PepsiCo, Mars and ADM launched a joint regenerative‑agriculture programme in Poland covering 5,454 ha (3,359 ha for Mars’s wheat and 2,160 ha for PepsiCo’s rapeseed). They provide financial and technical incentives tied to the adoption of crop rotations, cover crops and reduced tillage, using the Cool Farm Tool to monitor emissions agtechnavigator.com.

Private finance and impact investment

Private investors are embracing natural capital and regenerative agriculture. At the Global AgInvesting Europe 2025 event (London, 20–21 Oct 2025), over 220 stakeholders discussed carbon markets, biodiversity credits, regenerative agriculture and natural‑capital investment. Themes included inflation, commodity cycles, and the role of AI and ag‑tech to drive sustainabilityglobalaginvesting.com. The European Investment Fund (EIF) invested €30 million into Impact Bridge Sustainable AgriFood Fund I, which aims to raise €150 million for Spanish agri‑food SMEs transitioning to sustainability; 50 % of the fund’s carried interest is tied to impact targetseif.org. The fund is backed by CDTI Innovación (€73.5 million), CaixaBank (€10 million) and Tikehau Capital (€5 million) and will invest in 10–12 companies across the agri‑food value chaineif.org. The EIF emphasises that regenerative agriculture is essential for long‑term resilienceeif.org. Other examples include blended finance packages (public–private loans combined with subsidies) to help farmers overcome the €19.8–46.6 billion financing gap identified for EU agriculturewbcsd.org.

Technology and MRV improvements

Technological innovations are making carbon farming more reliable and profitable:

  • Digital MRV and satellite monitoring: AI‑driven platforms like AgreenaCarbon use remote sensing, machine learning and big data to measure soil carbon change in near‑real time, reducing verification costs and increasing transparency carboncredits.com. Start‑ups such as InSoil also combine physical soil sampling with remote sensing for greater accuracyagtechnavigator.com.

  • Biochar and composting: Carbon bio techniques, including biochar, enhanced composting and microbial inoculants, are gaining traction. These methods not only sequester carbon but also improve soil structure and yieldfarmonaut.com.

  • Agroforestry and sylvopasture: High‑value practices like agroforestry and sylvopasture can sequester 1.1–4.2 t CO₂ per ha per year, adding trees to croplands or pastures and creating multiple revenue streamsspacenus.com. These practices also provide shading, wind protection and biodiversity benefits.

  • Insect‑based fertilizers: Companies are developing fertilizers derived from insect waste that may improve soil health and reduce reliance on synthetic nitrogenearth.org. This reflects a wider trend toward circular bio‑inputs.

Risks, challenges and social considerations

Measurement complexities and permanence

Measuring soil‑carbon changes is inherently challenging due to high spatial variability and long time horizons. Critics argue that the CRCF methodologies use simplified baselines and lack robust sustainability criteria, which could lead to over‑crediting and greenwashing carbonmarketwatch.org. Soil carbon can also be lost quickly if farmers revert to conventional ploughing or if droughts and fires occur. Ensuring permanence requires long‑term contracts, buffer pools and strict reversibility clauses.

Farmers’ financial burden and equity issues

Transitioning to regenerative practices involves up‑front costs for new equipment, cover‑crop seeds, reduced yields during the learning phase and additional labour. Public subsidies under the CAP and programmes like the LIFE Carbon Farming project provide some support, yet WBCSD estimates a €19.8–46.6 billion financing gap for EU agriculturewbcsd.org. Many farmers rely on rented land (46 % of EU farmland is rented)carbonmarketwatch.org, making long‑term investments risky. Carbon credit revenues may not cover these costs unless credit prices rise significantly. Thus, integrated financial packages, including concessional loans, result‑based payments, and price premiums from buyers, are necessarywbcsd.org.

Regulatory uncertainty and additionality

Voluntary carbon markets face uncertain future regulation. The EU may limit the use of offset credits toward net‑zero targets after 2030, and both the CRCF and future compliance markets may impose stricter additionality requirements. Companies must ensure that credits come from activities beyond business as usual and that emission reductions are not double‑counted. The fragmentation of global standards (Verra, Gold Standard, Plan Vivo, ISO 14064) complicates compliance, and the lack of a global certification scheme for regenerative agriculture remains a barrierearth.org.

Opportunities and pathways forward

Rewarding farmers through the CAP and ecosystems services markets

The CAP’s Eco‑schemes allocate at least 25 % of direct payments to eco‑friendly practices carboncredits.com. Aligning CAP payments with carbon farming metrics could provide stable income for farmers while meeting climate targets. Additionally, payments for ecosystem services (PES) programmes – where utilities, municipalities or downstream industries pay farmers for water purification, flood mitigation or biodiversity – are emerging. For example, partnerships like PepsiCo–Mars–ADM illustrate how companies can fund farmers’ transitions while securing resilient supply chainsagtechnavigator.com.

Scaling regional and landscape‑level partnerships

Landscape‑scale partnerships (e.g., Commonland, Landscape Enterprise Networks, OP2B, EIT Food’s Regenerative Innovation Portfolio) encourage collaboration across farmers, buyers, financiers and NGO swbcsd.org. These collaborations share risk, pool investment and coordinate monitoring, making transitions more viable. Regional initiatives such as Carbon Farming CE across Central Europe and the LIFE Carbon Farming project (700 farms) provide best‑practice exchange climate.ec.europa.eu.

Leveraging digital innovation and transparency

Continued advances in satellite imaging, AI, soil sensors and blockchain ledger technology will improve MRV accuracy and reduce transaction costsfarmonaut.com. Transparent data sharing can build trust and make carbon credits more credible. Combining remote sensing with robust on‑ground sampling, as InSoil does agtechnavigator.com, sets a high standard for verifying soil‑carbon sequestration.

Investing in rural development and co‑benefits

Carbon farming should prioritise holistic benefits: improved soil fertility, water retention, biodiversity, animal welfare and community resilience. Programmes that couple carbon payments with training, technical assistance and community development – as seen in the PepsiCo–Mars–ADM programme and Impact Bridge fund – create durable valueagtechnavigator.comeif.org. Policymakers and investors should ensure that smallholder farmers and land‑less workers are included, and that contracts contain safeguards against land speculation and displacement carbonmarketwatch.org.

Carbon and regenerative farming in Europe are rapidly evolving fields. The EU’s CRCF regulation provides a voluntary framework to certify soil‑carbon removals and has sparked new investment and innovation. Large‑scale projects like AgreenaCarbon and InSoil, corporate programmes from PepsiCo, Mars and ADM, and growing investor interest signal that regenerative agriculture is becoming mainstream. Yet challenges remain: ensuring measurement integrity, providing fair rewards to farmers, safeguarding social equity, and harmonising standards. With supportive policies, blended finance and technological advances, carbon farming could transform Europe’s agriculture into a climate‑positive, resilient system that supports farmers, biodiversity and rural communities.

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